MEET CHARLEE RUTTEN
Systems expert for creative businesses
I know how lonely it is thinking everyone else has it together– except for you.
That you’re the only business owner working late at night on client work just to try to catch up for once.
The only one who’s constantly putting out fires instead of moving forward on things they actually want to do.
You’re not the only one. Everyone goes through it (even if it looks like they’re always winning on social media).
And no matter how chaotic and messy your business feels right now…
I’ve been there, fixed that!
Hi, I’m Charlee!
After 10+ years in project management and system design in corporate, agencies, and non-profits (and running a successful boutique day home!), I’ve seen firsthand that the right systems don’t just support your business.
They support you as a business owner.
I’m basically Barbie with all of the careers I’ve worked in so far (Lifeguard! Kids’ rehab hospital! Corporate events! Arts administration! Psychology research! Project management!), which means I truly can say I’ve seen it all.
The messy behind-the-scenes? I’ve been there, seen that in every industry. And since I’ve worked in so many, I’m an expert in bringing everything I’ve learned from them into your business.
And there’s no need to be embarrassed or give your systems a Home Edit-level clean-up before I see them (but I do love a good colour-coded system!). I’m here to help you through the messy middle, the spirals, the late nights. Because you deserve a business that feels (and looks) as good on the backend as it does from the outside!
HERE’S THE THING
I’ve been diagnosed with ADHD since I was a kid, and it doesn’t make me a bad business owner (and it doesn’t make you one, either).
Systems might be new for you, but I’ve had to think in them for most of my life. My working memory is terrible, so I’ve always had to come up with different ways of doing things that work for my brain. Like that time in grade 11 biology where I created a musical to help me remember the difference between the cell parts (and it might have worked so well I still remember parts of it!)
There’s other ways to figure out how to make things work for your brain, and I’m here to help you figure that out!
Let’s connect and see how we can create systems that work for you & that you’ll actually love to use!
FINDING JOY IN THE SMALL THINGS
As a mom of two thick in the weeds of parenting, I know how important it is to make the day-to-day special.
I’m a firm believer that you don’t need a two-week, jam-packed vacation to make memories and find joy. You can find it in the day to day, which is why I love helping business owners with their systems. Like my colour-coded spreadsheets (hello Home Edit), collection of headbands, or my Diet Coke obsession.
You don’t need to grit your teeth and force yourself to just “get through it” in your business.
You deserve to feel lit up by your business every day– and that’s exactly what your systems can help you do.
SYSTEMS I WORK WITH
I don’t pick favourites (hello, I’m a mom!), but I love working with platforms like:
Project Management
Clickup
Asana
CRM Software
Honeybook
Dubsado
Email Marketing
Flodesk
Kit
ActiveCampaign
And Others
Thrivecart
Zapier
Google Drive
Canva
*Don’t see yours listed? Reach out and I’ll see if your systems and I are a good match!